Cannabis Brand “CuraLeaf” forced to take hundreds of products off the market for false information on labels

The reason for the complaint is that the same wet sample can have 20% THC, while, dry, the same sample can be up to 37%.
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A sudden change in the labels of Curaleaf products was detected by a watchdog group in New York. With this change, a THC concentration higher than that of the competition was promoted, however, what varied was the metric used.

According to New York regulations the THC content must be numbered according to its “wet weight”, but they varied it without prior notice to its dry weight. The reason for the complaint is that the same wet sample can have 20% THC, while, dry, the same sample can be up to 37%.

This change caught the attention of consumers and retailers, as products were suddenly almost 50% more powerful than competitors, which also generated warning signs in the authorities.

After the questions, Curaleaf decided to “voluntarily” withdraw from the market entire batches of drugs with THC labels that did not match New York regulations.

“It is considered the most accurate metric (dry weight) for THC content in any type of cannabis sample.” Stephanie Cunha, a spokeswoman for Curaleaf, told NY Cannabis Insider.

In states like Connecticut or Maryland, dry weight is used as the label parameter. However, these products were being sold in New York at a higher price than those of the competition, since it was implied that their power was greater.

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